Friosur S.R.L. formally entered preventive insolvency proceedings after the relevant notice was published in Chubut's Official Gazette. The court process is intended to organize the finances of a long-established distributor and does not itself mean an immediate shutdown. The company said it will continue working while liabilities are reviewed.
Owned by the Pérez Luces family, Friosur has operated in the region for 46 years. It is best known for distributing La Serenísima dairy products through a network serving shops and households across Patagonia. The case therefore affects owners, suppliers, employees, customers and businesses that rely on its routes.
The debt is estimated at about 1.3 billion pesos. Available information links the financial decline to weaker domestic consumption and higher operating costs. For a food distributor, lower sales volumes combined with more expensive vehicles, warehouses, staff and delivery routes create pressure on cash flow. That imbalance pressures the working capital required to buy goods and maintain distribution because fixed costs continue even as sales fall. The company must therefore keep its commercial circuit operating while reorganizing accumulated maturities.
The case is before Trelew Enforcement Court No. 2, headed by Judge María Andrea García Abad. Accountant Mario Antonio Glades was appointed trustee. The judicial framework will gather financial information, identify creditors and channel claims against the company.
Measures include registering the proceeding, imposing a general restriction on asset disposal, banning gratuitous transactions and centralizing property-related lawsuits in the same court. The restrictions are designed to preserve assets and prevent actions that could change creditors' relative positions.
The company issued a statement to clients, suppliers, workers and the community. It recalled nearly five decades of regional activity and promised to preserve operations, service quality and commercial obligations. The message separates the court filing from an immediate closure or halt in deliveries.
That continuity must now be demonstrated in daily operations. Maintaining deliveries, meeting current commitments and retaining supplier confidence will be essential while the debt is verified. The process must also establish how much debt is accepted and what terms Friosur can propose.
Next steps depend on the court, the trustee, creditor filings and the documentation supplied by the company. Until verification progresses, 1.3 billion pesos remains an estimate. The restructuring opens a period of supervision and negotiation that will determine the distributor's viability in Chubut.
